Communication is an important determinant of the success of any business. Communication is widely divided into two parts. There are internal and external communications. Internal communication is the passage of massage from one person or department in an organization to another. This type of communication is used within a specific entity. It is used in training and passing of commands. It can come from the senior of the junior staffs of an organization. External communication is the passage of data and information between two people one in business and another outside a business. This type of communication is important in training and sale and marketing. All the types of communication have thrived due to the introduction of information technology in the business. These are the benefits of IT in business communication.
Enabled Communication Between Long Distances
IT has enabled two people from two different part of the world to pass information. Google fax is a perfect example of how technology has proved that distance is not a barrier to communication. Using this type of communication one can send any information from one part of the world to another. All that is needed is an email account and an email fax address. Bother the sender, and the receiver must have the two components. Information can then be shared between the sender and the receiver within the click of a button. This type of communication is effective for advertisement as well as training. One can send Google fax message to some people at once. This activity is called mail merging. It is a useful tool in advertisements. This type of communication has enabled distance learning. People can receive a different type of educational materials through this type of communication. It is very possible to send feedback and monitor the receiver’s reply.
Enhanced Training of Staffs
It has enhanced training and capacity building. Trainers don’t have to travel long distances to train a required group of the time. In the world today, training is done in the boardroom. All that is needed is a stable internet connection and video conferencing screen. The trainer can then pass information to the receiver. This type of technology has enabled organizations to train their staffs without the pleasure of time. The training secessions can be saved and reviewed at a future date. It is an effective type of training where a big number of people are expected to be trained. In addition to all, training of staffs can take place any time the organization is comfortable with.
Enhanced to Sending and Receiving of Feedbacks
The information cycle is not complete if the receiver of the message has not sent feedback. Feedback is proved that the message was received. Feedback important to a business. Feedback from customers enables the business to know the point of weakness in their products that need to be fixed. It is important in market segregation. Feedback from training secession is important to clarify. IT provides excellent avenues for sending and receiving feedback. Every form of communication has a reply option that can be used to send input back to the sender of the message.